I have been meaning to blog about this and I have just forgot!

Brand Autopsy has a wonderful string of posts entitled Starbucks Tribal Knowledge that has lead up to the Book release. Here are the titles.

Starbucks Tribal Knowledge
Building a Business Creates the Brand
Make the Common Uncommon
Touchology Trumps Technology
The Excess of Access
Re-Org Your Org Chart
Locationing is Advertising
Participation is the Price of Admission
Foster Healthy Dialogue

There is some GREAT content here that can apply to just about anyone!